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Global Digital Brand Manager

Global Digital Brand Manager

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In its iconic bottle, Absolut’s signature stands strong as the world’s leading premium vodka and fifth largest spirits brand. The Absolut Company is defined by its innovators and creatives, strategists and growers, and everybody in between. The workplace, with over 500 talents, thrives on openness and thought-sharing. The company is situated in beautiful premises by the water in Liljeholmen and is an integral part of Pernod Ricard – the second largest wine and spirits Group in the world.

ABOUT THE ROLE

The Global Digital Brand Manager’s primary role is to manage and communicate Absolut Vodka’s content production pipelines. Reporting to Global Marketing Manager, you will be driving asset utilization by working closely with the Global Community Manager.

  • Making decisions based on strategy and activating within the content arena, by understanding the Absolut content opportunity and digital eco-systems
  • Developing the ongoing social content calendar for our social mediums, aligned with the Absolut brand strategy
  • Ensuring brand and channel consistency
  • Working in close collaboration with brand, agency, and markets to develop the required Absolut assets
  • Curating and communicating insights, best practices and case studies to build capabilities of a wide internal and external audience
  • Supporting digital activation by collaborating with key marketing and commercial teams

ABOUT YOU

You are a high performer with breadth of experience across traditional comms, content and digital roles – familiar with content best practice with strong creative judgement and flair (we would love to see your portfolio in English).

  • Expert English language knowledge (a prerequisite) and outstanding written and verbal communication skills with attention to detail
  • Experience producing content working on creative and innovative social media campaigns for a high-profile brand or brands
  • Solid grounding in marketing with particular skills required in content/advertising development, brand strategy, and inter-company communications
  • Knowledge and experience of multiscreen and multiformat and channel production
  • Understanding of digital user experience
  • Stakeholder management and communication skills

ANY QUESTIONS?

You are welcome to visit the Absolut company website and get in touch with our recruitment consultants Anders Klereborg or Ella Sundström if you want to discuss anything about this exciting job opportunity.

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